Since its inception in 1976, G – Home of Traffic has become the largest signage and urban fixtures manufacturer in the Middle East and Africa. As a trusted infrastructure service provider in the UAE, G – Home of Traffic has built a strong reputation for delivering high-quality products and solutions that enhance urban infrastructure, road safety, and maintenance across various environments. With a commitment to innovation, quality, and customer satisfaction, we are proud to be the go-to partner for governments, municipalities, and private sector clients.
At G – Home of Traffic, we offer an extensive, cutting-edge product line. We specialize in road and traffic signage, decorative urban structures like bus shelters and public seating, and essential road safety equipment such as guardrails and crash cushions. Our urban fixtures are designed not only for functionality but also for aesthetic appeal, creating public spaces that are safe, efficient, and visually pleasing.
In addition to manufacturing signage and urban fixtures, we provide a wide range of road furniture, from median barriers to Gantries & Cantilevers, all designed to meet the highest safety and durability standards. Whether for new developments or existing infrastructure, our products enhance the safety and aesthetics of any urban environment.
Our expertise extends beyond manufacturing to comprehensive infrastructure services. We specialize in road infrastructure, installing road furniture and signage for new developments, as well as retrofitting existing structures. With a focus on maintenance, we ensure the long-term performance of road assets through services such as joint and crack repairs, bridge expansion joint maintenance, and road reflective studs installations. Our road marking services use advanced technologies, including 3D decorative pedestrian road marking, to provide clear, durable, and safe roadways.
G – Home of Traffic also offers specialized airfield maintenance services, including airfield marking and runway rubber removal. Our services ensure the safety of runways, taxiways, and aprons through regular maintenance and expert marking. Our urban development offerings include the installation of urban fixtures and cycle tracks, contributing to the liveability and connectivity of cities across the UAE and the Middle East.
G – Home of Traffic was formed through the merger of five leading entities, each specializing in the manufacturing, installation, and maintenance of road steel infrastructure and Signage. This unification created a powerhouse in turn-key road furniture solutions, capable of executing sophisticated projects across highways, residential zones, and tourist complexes. With substantial investments in cutting-edge technology, including an Industry 4.0-powered precision machining center, G – Home of Traffic has become a top global manufacturer in road furniture, known for quality, innovation, and reliability.
Since 1976, G – Home of Traffic has been at the forefront of digital and outdoor signage solutions in the UAE and beyond. We provide digital signage, outdoor traffic signage, gantries, cantilevers, and ground-mounted signs. As a key converter for leading material brands like 3M, Avery, and Orafol, we ensure the highest quality in every project.
Our digital and outdoor signage solutions are durable, visible, and compliant with the most stringent safety standards. Our expertise in street and project construction signage ensures that we meet the evolving demands of urban development and infrastructure.
As the leading road safety equipment manufacturer in the UAE and the MEA, G – Home of Traffic specializes in guardrails, crash cushions, impact attenuators, and more. In collaboration with global leaders like Valmont, we produce road safety products that undergo rigorous crash testing to meet MASH, NCHRP, and EN standards. Our systems are designed to provide optimal safety for road users and ensure infrastructure integrity.
Enhancing Public Spaces with Urban Fixtures
We are also the leading manufacturer of signage & urban fixtures and street furniture, including bus shelters, substations, and utility enclosures. Our designs prioritize functionality and aesthetic value, creating spaces that are safe, comfortable, and inviting. Built with sustainability and durability in mind, our fixtures withstand harsh public conditions while providing comfort to residents.
Through our leading brand Prismo, G – Home of Traffic is at the forefront of advanced road marking solutions, delivering unmatched durability and visibility. Our product range includes thermoplastic, 2K MMA, and acrylic waterborne paints, designed to enhance safety and efficiency across various roadway applications. We provide high-quality marking solutions for pedestrian crossings, speed tables, speed humps, bus stops, parking areas, cycle tracks, and red carpets designed to control vehicle speeds. With Prismo, we ensure that every project, from road reflective studs to specialized markings, contributes to safer, more organized public spaces.
At G – Home of Traffic, we offer comprehensive road construction and maintenance services to ensure the longevity and safety of your infrastructure projects. From road furniture installation to signage & urban fixture manufacturing and road marking, we deliver expertise in every aspect of road infrastructure. Our advanced techniques, such as 3D decorative pedestrian markings, ensure safety and enhance public spaces. For airfields, we provide marking and rubber removal services to maintain safe and functional runways. In urban development, we deliver solutions such as cycle track installation and public fixtures.
One of our recent innovations in public transport infrastructure is the custom-designed bus shelter in Oud Al Muteena, Dubai. In collaboration with the Roads and Transport Authority (RTA), we created a shelter offering weather protection, modern comfort, and enhanced safety features. This project contributes to Dubai’s vision of a connected and sustainable city by encouraging public transport use and reducing traffic congestion.
At G – Home of Traffic, we are pioneers in shaping the future of urban living. As a signage & Urban Fixture manufacturer our expertise in road infrastructure, urban development, and road safety allows us to build connected, safe, and sustainable cities across the UAE and MEA. We will continue pushing the boundaries of innovation, ensuring that our products and services enhance communities' quality of life now and for generations to come.
For more information on how we can help bring your urban development vision to life, contact us today:
🌐 Website: https://giffin.ae
📧 Email: connect@giffin.ae
📞 Phone: 800 - GIFFIN
Together, let’s build a better, safer future.
